There are a lot of take-away's in what we do, a lot of things to remember and practice and improve and incorporate. Some are more important than others (nutrition, sleep) and some are less important (not wearing a baseball cap backwards during behind the neck split jerks, why superfreak board shorts are the choice of elite athletes). However, no matter what we take away, it all roots down to one simple practice: recording all incoming and outgoing data associated with what we do here.
The importance of quantification:
1. You cannot know where you are going until you know where you've come from.
2. As a gym, our programming is dictated by how we respond to current training protocol. If we have no idea what results from that protocol, we cannot change/tweak anything.
3. Quantification keeps you honest.
4. Let's face it, it's badass to see someone with a journal chalk full of PR's, favorite meals, recorded sleep habits, and thoughts on particular training sessions.
5. It's dangerous to get into a situation, and it will certainly happen to you, when loads and reps schemes are based on percentages of standing PR's, and you have NO idea what number to go off of. It's either going to be too much, and potentially harmful, or too little, and a waste of your time.
6. Obtaining data points in your strengthening and conditioning program is sexy. Fact.
You can record data anywhere. Put it into your iPhone. Buy a Moleskin. Make a spreadsheet. Keep track of your workouts through the comments page on the website. I don't care what you do, but do something.
If you are pursuing elite athleticism, and you are not recording every input and output, then you are not adequately performing your job. It's as simple as that.